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Our
Attention Focus

Conversations with Products.

Conversations with Small Businesses.

As knowledge shifts to become conversational, and as content becomes easily transformed into omni media experiences, consumer interaction with (knowledge about) products and businesses will be reinvented. â€‹

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Our active focal points are:

  • Digital onboarding and lifecycle relationships for non-digital products. 

  • Reinvention of how SMB's enter into AI assistance & automations. â€‹â€‹â€‹â€‹

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In the Lab

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Assemble Knowledge

AMA comes to products.

Product knowledge, published across traditional and current unidirectional media, has never been assembled  for interaction or conversational experiences. 

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We live at the forefront of knowledge capture, aggregation and transformation tools, constantly iterating on applying the tools that free us up to erase these boundaries.

Reimagine Experience

Strike Up a product conversation.

Rethinking how consumers find and use product knowledge is foundational.  We know this is where the magic happens, and where attention to use purpose is everything.

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Be hands free and voice-based, navigate around diagrams and video, ask simple questions, engage in discovery conversations. 

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Purpose-built Transformations

Bringing life to product knowledge.

Knowledge transformation transcends multiple inputs and processes. We're drilling down on the ones that allow us to transform how consumers learn to assemble, start to use, repair, and expand use of countless product types.

And, we improve how LLMs connect your brand to AI-guided consumers.

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We bring a new generation of digital onboarding and life cycle relationships to non-digital product brands.

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